Dave Nelson | SecretPenguin Blog

Omaha Nebraska Design Studio

Tasty Pants

May 14th, 2008

I fell skateboarding, and I must have slid in something tasty.

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Posted in Pets | No Comments »

Weekend

May 5th, 2008
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Hung out with my beautiful wife and our goofy dogs this weekend.
Riley howled at the tornado sirens, and James played paddle ball with me.

Posted in Pets | 1 Comment »

Skateboarding + Advertising

May 1st, 2008

Target gets is wrong

One of the things we focus on at SecretPenguin is making legit stuff for “youth culture”. I feel stupid even categorizing my friends and I like that. But there are too many Ad Execs that take skateboarding and our “lifestyle” and completely misrepresent it.

Even some of the larger companies that you think would do just a bit of research could get it right. But Cisco completely missed it, Target completely missed it, even Mountain Dew missed it, and just about every other company missed it.

If you’re not a skateboarder and you’re looking at the links above and don’t get why they are horrible representations of skateboarding, then it’s important to research it and hire a place that knows skateboarding and it’s culture before using it in advertising.

When I was a Freshman in high school, they used to let all the skateboarders out 5 minutes early to avoid fights, I’ve gotten jumped by a car full of guys because I was skateboarding, I’ve been handcuffed and thrown up against a building for skateboarding down the street heading somewhere, and I’ve had guns pulled on me because some guys didn’t like skateboarders. You have to understand, this is a tight group of people that were rejected for so long and recently over the past few years are being noticed.

And now that it is popular, people want to use it to promote their brand. And I’m fine with that, but at least have the decency and respect of doing a little research and getting it right.

A while back I agreed to do a skateboard photoshoot for some friends at Bozell for Alegent Health. The only reason I agreed to it was because I knew the people and I knew they would do it right… and most importantly, wanted to do it right.

I was able to choose what I wore, not wear full pads, and approve the photo.

I think they did a good job, and I’m really thankful that they were open and respectful to skateboarding.

Alegent

Posted in Dear Mom, Pushing Wood | 4 Comments »

James’ Photoshoot + Photos

April 27th, 2008

This morning Sara and I brought our dog James over to Adam’s house for a photoshoot for Malone and Co. with Andrew shooting. It was a lot of fun!

We played in the yard, then James jumped in for a few shots, and then he relaxed in the back.

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EDIT: Andrew just emailed a few photos!

JamesJames 2James 3

Posted in Pets | 3 Comments »

Working a bit too much

April 26th, 2008

My friend Tyler Paulson was working next door at BBB, LTD and wanted to skate outside.

We’ve been so busy here at SecretPenguin that we’ve been working 12 hour days plus Saturdays. He kept skating by the window to entice me to come out and skate…

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Posted in Pushing Wood | 1 Comment »

New Love

April 24th, 2008

On my way home, I saw that someone added a new “Love” to the Spread The Love piece!

New Love

I love it! I’d be psyched if people keep adding to it.

Posted in Artsy-Fartsy | 4 Comments »

AIGA - Meet & Potatoes

April 19th, 2008

AIGA Meet and Potatoes at SecretPenguin and What Cheer
We hosted an event for AIGA’s Meet & Potatoes.

About 60 people showed, and it as a lot of fun! Huge thanks to Red Bull, PBR and everyone that came out.
Continue Reading and See More Photos »

Posted in Events | 1 Comment »

Atlanta!

April 17th, 2008

Atlanta

Sara and I went to Atlanta to visit my newly-wedded brother and his wife Cara. It was super fun to hang out with them.
Continue Reading and See More Photos »

Posted in Dear Mom | 3 Comments »

New Skatepark

April 11th, 2008

Kelly McManis talking at the skatepark meeting
Kelly McManis giving his thoughts at the skatepark meeting.

The city of Omaha is planning to build another skatepark in the La Vista area. 15 years ago we got together and started meeting every week. After 5 years of working like crazy, meeting with the city and other skateboarders and finally getting organized with the help of Marc Kraft and the Student Democrats, we got a park built in 1999.
Continue Reading and See More Photos »

Posted in Pushing Wood | 2 Comments »

BBB LTD Artist Series

April 7th, 2008

BBB Artist Series
Here’s a sneak peak of the 1st of many artist series boards for BBB, LTD.

REZO, an Omaha-based graffiti artist that’s been a long time part of the local skateboard scene designed the first one. Todd Fink is doing the next one, check out his video part in H-Street Lick from 1993 (his section is at 8:41). This was one of the first skateboard videos I owned.

Anyways, I finished up the the seal that will go on the tail of each board, with room for the artist to sign and number. And the first one should be out this next month.

Posted in Artsy-Fartsy | 2 Comments »

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Dave Nelson

This is the blog of Dave Nelson, owner and designer at SecretPenguin.

Likes: my family, friends, skateboarding, shoes, art, creating stuff

Dislikes: Empty Red Bull refrigerators

Hometown: Omaha, NE

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    Features

    Here's some stuff we just finished.

    NFL and United Way Phone Wallpapers
    NFL + United Way

    Cell phone wallpapers for a Thanksgiving game campaign.

    Hosoi Skates Website
    HosoiSkates.com

    Christian Hosoi's legendary skateboard company.

    Joel Peterson's Broken Spindles
    BrokenSpindles.com

    Broken Spindles, Joel Peterson's music project.

    Autopilot Art Website
    Autopilot-Art.com

    Alexia Thiele's Clothing Line.

    Brock Gill's Freedom Experience Website
    FreedomExperience.com

    Illusionist, Brock Gill's tour.

    the reeve Garbage Rock
    TheReeve.com

    the reeve. Music website for Mike Adkins' band.

    Riley and James Website for Shawn M. FInch, DVM
    RileyAndJames.com

    Riley and James for Shawn M. Finch, DVM

    Untitled Skateboards Website
    UntitledSkateboards.com

    Untitled Skateboards.


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